KIM's Biscuits (Project)

SECTION E

FINDINGS AND RECOMMENDATIONS

 

 

FINDINGS

The history of the company shows that the reasons of the problem are lot much.

The major reason is to depend completely on one person. Unequal distribution of work is another one. Due to the lack of Advertisement Company product name has been washed from the minds of customers. Distributor is another step, which can increase the sale, but the area manager did not visit the market form the long time.

SECTION F

ACTION PLANS

Priority Action 1:        New energetic and experienced Sales Manager should be appointed.

 Priority Action 2:         Improve the working envoirement of the company, make it so attractive the worker may became satisfied.

Priority Action 3:          Serve the consumer, it is the key element for the success,so

 focus on customer demand

Priority Action 4:         Assigne equal responsibility and parallel authority.

Priority Action5 :         Optimize and renewal of the wage structure to improve worker                             

                                    retention.                                                                    

PriorityAction6 :         Appoint skilled marketing manager to improve the advertisement

                                    and to build the goodwill of the company once again.

Articles

1. Rousseau, D. M. and Shperling, Z. Pieces of the action: Ownership and the Changing Employment Relationship, Academy of Management Review, 2003, 12, 115-134.
2. Bartunek, J. M., Cummings, T. G., Pearer, J. L., Rousseau, D M., Tung, R.L., Van de Ver, A. H., Urbanowicz, N., Leading what seems (to its leaders at least) to be an incentiveless, learningless organization that sometimes appears (to its leaders, at least) to work, Journal of Management Inquiry, 2003, 12,
   105-114.
3. Dabos, G., and Rousseau, D. M. Mutuality and reciprocity in the psychological contracts of employee and employer, Journal of Applied Psychology (in press).
4. Trust in and Between Organizations" (with R. Burt, C. Camerer, and S. Sitkin); Academy of Management Review, Vol. 19.
5. "Not so different after all: A cross disciplinary view of trust" (with S. Sitkin, R. Burt, and C. Camerer); Academy of Management Review, Vol. 23, pp. 1-12, 1998.
6. "Why Workers Still Identify With Their Organizations," Journal of Organizational Behavior, Vol. 19, pp. 217-233.
7. "Assessing the Psychological Contract" (with S. Tijoriwala); Journal of Organizations Behavior, Vol. 19, 679-698.

8. Gorman, R., James, B.K., 1992. Fairness as a constraint on profit-seeking: comment. American Economic Review
9. 82 (1), 355–358. 421
10. Gouldner, A., 1954. Patterns of Industrial Bureaucracy. Free Press, New York. 422
11. Groshen, E., Levine, D.I., 1998. The rise and decline of internal labor markets. Federal Reserve Working Paper, 423
12. New York. 424
13. Hackett, B., 1996. The new deal in employment relationships, Conference Board Publication No. 1162. 425
14. Homans, G., 1961. Social Behavior: Its Elementary Forms. Harcourt Brace Jovanovich, New York. 426
15. Homans, G., 1974. Social Behavior: Its Elementary Forms (revised Edition). Harcourt Brace Jovanovich, New 427
16. York. 428
17. Kahneman, D., Jack, K., Richard, T., 1986. Fairness as a constraint on profit-seeking: entitlements in the market. 429
18. American Economic Review 76, 728–741. 430
19. Kanet, R.M., 1987. From Status to Contribution: Some Organizational Implications of the Changing Basis for 431
20. Pay. Personnel, Vol. LXIV, pp. 12–37. 432